Website has no value in it until it can be viewed at the web. To make a website viewable in the web, one has to concentrate on the search engine functions and functioning methodology. Search engine proceeds on a particular process to rank a webpage and the webpage with a better rank is viewable at a front page. To make this thing happen in a sequential manner, here is a step by step guide for the methodology of Search Engine functioning.

The Search engines have their own spider based crawler. This crawler crawls through the WebPages that are either submitted to their directory or not present in their directory. While the crawler crawls through the websites, the searches for the relevant keywords and put the sites at their directory list according to the keywords by which the searches can be made.

Keyword or Meta Keyword is the terms used for the words that symbolize a webpage. A webpage may have more than one keyword and those are the words by which the page is identified at the web world. Let’s think about a class room. There are 120 students there. Is it possible to know and remember the names of all the students? Then what is done is that they are given unique numbers called the roll number. According to the roll numbers, they are identified and separated out. The Search Engine works in a similar fashion. They identify a keyword to make the website categorized for enabling it to be Search Engine Optimization Website.

Traffic or web traffic is another tool of Search Engine Optimization. The traffic resembles that how many clicks are going for any website and how many are staying in the site for how long. By knowing that, the search engine understands how popular the website is in the network. More popular a website more will go the rating of the website.

A site is more popular which has more regular and quick updates. The regular update means the chances for the search engines to quickly update their recorded caches for the websites. More the Search Engine needs to update their cache for the website, more the web site goes up in the Search Engine Optimization.

The Search Engine Optimization is the field that makes the website stand alone in the web and make it a more viable in the web.